Anglia Business Exhibition: Digital Marketing Clinic
Free Rein is running a Digital Marketing Clinic as part of the Anglia Business Exhibition on Wednesday 7th May 2014 at the Trinity Park Conference Centre.
The consultations at the Digital Marketing Clinic are Free, last 30 Minutes, and you will receive a Personalised Report giving the Top 10 things you can do to Improve your use of Digital Marketing.
Having an effective digital marketing strategy has never been more critical with UK shoppers spending £91bn online in 2013, a figure that is forecast to increase by 17% in 2014 to £107bn in the UK alone.
The way we buy online is also changing with M-Commerce, sales via smartphones and tablets growing by 138% in 2013, now accounting for 27% of all online sales. The device of choice for M-Commerce is the tablet computer or iPad, with over 82% of all mobile purchases via these devices.
Under pinning this shift to M-Commerce are three trends.
- Mobile social media access now accounts for over 60% of all social media access, with social media now being the top reason for using the internet.
- The increased influence that social media has on our buying behaviour, with 43% of social media users purchasing a product after ‘sharing’ on Facebook.
- The roll-out of mobile friendly ‘click and collect’ services making buying while ‘on the move’ quick and easy.
Mobile devices have fundamentally altered the way that consumers engage with brands. Often we browse on our smartphones during our morning commute and ‘sofa surf’ in the evenings on our tablet devices.
So if your company uses the internet to market its services to your customers ask yourself three questions:-
- Does your website look great on your iPad?
- Are you proud of your Facebook profile?
- Can you find yourself in Google?
If you find yourself saying ‘no’ to one or more of these questions then you should book a ‘one-to-one’ consultation at our Digital Marketing Clinic.
The consultations are Free, last 30 Minutes, and you will receive a Personalised Report giving the Top 10 things you can do to Improve your use of Digital Marketing.
If you prefer you can talk to our highly experienced team on Stand 62 where we will be happy to give you advice and suggestions.
Anglia Business Exhibition
Location: Trinity Park Ipswich Suffolk IP3 8UH
Date: Wednesday 7th May 2014
Time: 11:30 - 18:00
To find out more about the Anglia Business Exhibition please visit:- www.angliabusinessexhibition.com
To find out more about the Digital Marketing services offer by Free Rein please visit:- www.free-rein.net/services